Our Story


Parting Pro's mission is to create the best deathcare experience for professionals and families. Our goal is to modernize deathcare technology by focusing on transparency, convenience, service, and value.

We did not start out in the funeral industry. Based in Los Angeles, our backgrounds are in building and marketing consumer technology. However, after experiencing a death in the family, we were exposed to both the intricacies and inefficiencies of the funeral industry. 

We experienced how funeral homes operated from the family's perspective, and we saw a widening gap between the outdated funeral home selling process and the buying process modern consumers were accustomed to. 

As millennials, we understand that consumers today expect information transparency and a certain level of ease of use at places where they spend their money. We specifically designed and developed Parting Pro to bring this to the funeral industry.